Rockaway Beach

Introducing Rockaway Beach – a scent which is a blend of fresh herbal sage leaves and sea salt backed by white washed driftwood. The smell will transport you to a place of natural harmony.

Rockaway Beach is a neighborhood on the Rockaway Peninsula in the New York City borough of Queens. It is located on the South Shore of Long Island. Rockaway Beach is the largest urban beach in the United States, stretching for miles along the Rockaway Peninsula facing the Atlantic Ocean.

We named this scent after the famous beach in Queens. For a few years my aunt Beverly and uncle Gerry had a condo on the 11th floor of a building on Beach 101st Street. The balcony overlooked the boardwalk and the dunes. There were multiple playgrounds, boutiques and places to eat within walking distance. It was a great place to visit.

“From surfers to swimmers to the Ramones, everyone wants to “hitch a ride to Rockaway Beach.” Rockaway Beach is a year-round resource for residents all along the Rockaway peninsula, and it comes alive each summer from Memorial Day weekend through Labor Day weekend with millions of visitors.” []

In the wake of Superstorm Sandy, which struck New York City in October 2012, Rockaway Beach has also become a testament to New York’s resilience, and a model for sustainable rebuilding. A documentary was made that chronicled the events that have followed the rebuilding process. As of 2017 many of the beaches (including the ones where the photos above were taken) are still closed – the Boardwalk was completely destroyed. Here is an amazing story from that time period – as I mentioned my aunt and uncle lived on the 11th floor of their building. The power had gone out. Many grocery stores had closed. My uncle (who had a leg amputated because of illness) was stranded in the condo as he could not descend the stairs. My father tried to visit as many times as he could with cases of water and food that could be eaten without power.

A high school friend of mine, Donna Fenter, was part of a network of volunteers who helped people in the aftermath of the Sandy devastation. I contacted her regarding my aunt and uncle. She visited them (walking up 11 flights of stairs) with a container full of food. She would not accept payment but I am eternally grateful for her kindness. Because of her I truly do believe that angels do exist.

A few years later my uncle passed away. My aunt sold the condo and moved to New Mexico to live with my cousin. I inherited multiple pieces of furniture and they make me smile everyday. In fact the shelves that hold our inventory of candles are from the Rockaway condo – and they were originally in my father’s room in Jackson Heights when he was a child.